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Course Description

Students think critically about the challenges and opportunities of community in the digital era. Through a survey of research in the fields of social media, students consider the effects of our networked culture on media participation, as well as consumer and civic engagement. Students consider the current state of digital media creation and consumption and propose and develop engaging social media strategies that help users connect, create and provide digital content for intended publics.

Learning outcomes

  • Identify and explain the challenges and opportunities of community in a variety of digital media.
  • Explain and evaluate ideas of connection, creativity, and collaboration unique to a variety of social media platforms.
  • Assess the content creation of online users as examples of digital engagement strategies.
  • Develop innovative strategies for connecting and collaborating with digital users.
  • Propose and develop engaging social media strategies that help users connect, create, and provide digital content for intended publics.

Course topics

  • Unit 1: Foundations of Digital Communities
  • Unit 2: Participatory Culture and Spreadable Media
  • Unit 3: Connection and Collaboration in Digital Spaces
  • Unit 4: Strategic Social Media Development

Required text and materials

There is no required textbook for this course

Assessments

To complete this course successfully, students must achieve a passing grade of 50% or higher on the overall course.

Assessment

Value

Assignment 1: Community Formation Case Study Analysis20%
Assignment 2: Viral Content Analysis20%
Assignment 3: Analysis Project – Platform Analysis and Strategy35%
Assignment 4: Video Reflection25%
Total100%

Recommended requisite(s)

Completion of 45 credits (any discipline)

Exclusions

CMNS 3210

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Enrol now - select a section to enrol in

Section Title
Digital Communities
Section Schedule
Any Time (30 weeks duration)
Course Fee(s)
Canadian in BC/YT non-credit $837.62 Click here to get more information
Canadian outside BC/YT non-credit $946.70 Click here to get more information
International Student non-credit $1,661.15 Click here to get more information
Available for Credit
3 credits

Open Learning faculty member information

An Open Learning faculty member is available to assist students. Students will receive the necessary contact information at the start of the course.

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